Data integration has been an issue for quite a while now. Back in 1991 researchers from the University of Minnesota have created the first data integration system - IPUMS (Integrated Public Use Microdata Series). However, due to the ever-growing quantity of information necessary to keep track of, the problem becomes even more pressing nowadays. Information silo is particularly grievous for the commercial organizations and can often be a serious stumbling block on the road to their success and growth. Failure to connect various applications and data sources within the company can lead to increased costs, poor inter departmental communication, record duplication, etc.
Fortunately, there is an effective solution for establishing the connection between disparate programs - application programming interface. Recently API has been gaining popularity among the digital community. It is widely used by the software vendors to provide an integration of their products with different third-party applications. If you are interested in integrating an app of your own with the CRM system, keep reading and learn the fast and simple way to set up an interaction between the two tools.
Reasons for Zoho Integration
Zoho CRM is one of the most advanced platforms with an extensive feature set and a convenient interface. It provides a number of advantages for different groups of professionals. Marketing managers enjoy an ability to track visitors, segment leads and plan better targeted and personalized campaigns. Sales managers, in turn, receive a possibility to identify and analyze opportunities, as well as track sales cycles. C-suite executives can use this CRM system to improve planning and facilitate the decision-making process. Finally, in addition to the automation of the day-to-day routine, Zoho provides extensive customizable reports, file sharing and live-chat interaction between the different departments within the organization.
Integrating various business apps with Zoho holds the promise of helping software vendors to extend their potential client circle and scale profits by enhancing the functionality of their products.
Benefits of Using Data2CRM.API for Integration
Data2CRM.API is a web-based solution, designed to mitigate integration risks and simplify the process of establishing the connection between your app and Zoho CRM. Moreover, this service eliminates the necessity to develop separate integration modules for multiple CRM solutions, Data2CRM.API allows simultaneous interaction with 12+ platforms. Supported CRM systems include Salesforce, Highrise, Insightly, Bitrix24 and others.
A few more benefits of using Data2CRM.API include:
- 40+ API methods to synchronize leads, accounts, contacts, opportunities, users, etc.;
- Robust documentation with short code samples, allowing to test the service in action;
- Secure integration process ensured by a 32-symbol unique API key and SSL connection.
All in all, Data2CRM.API is a functional solution for a flawless CRM integration. So, don’t hesitate, and start improving your business app right now. Should you have any questions, schedule a free consultation with our experts.Schedule a Consultation
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